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| Employee Survey Solutions Driving Employee Loyalty |
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| posted on Thursday, March 29, 2007 |
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Research shows that satisfied, motivated employees will create higher customer satisfaction and in turn positively influence organizational performance.
By establishing frequent and consistent employee feedback processes, employee surveys enable enterprises to retain and develop their most vital asset: employees.
Noticing this trend, many organizations are investing in measuring and quantifying employee opinions and attitudes by incorporating Employee Satisfaction Surveys into their existing HR and organizational processes.
The following are just a few benefits of an Employee Satisfaction Survey:
- Increased Employee Loyalty & Attendance
By quantifying and analyzing employee attitudes and opinions, enterprises can identify problem areas and solutions to create a supportive work environment encouraging a motivated and loyal workforce.
An employee survey demonstrates to employees that you are taking a genuine interest in them, their views and ideas. Employees feel they have an input into an environment in which they spend a huge percentage of their time. Employees today are interested in finding a better balance between their work and home lives. An employee survey can help recognise how this can be achieved and thereby reduce staff absenteeism.
Improving employee retention in turn reduces the costs of recruiting and retraining replacement staff and makes your company a more attractive employment proposition.
- Reduced Employee Issues and Disputes
A healthy business is one which is constantly evolving. However change can often create its own problems and your employees are the first to recognise these issues. These issues often manifest themselves as interpersonnel issues, process problems or management oversights and can sometimes lead to formal disputes. With a regular programme of employee surveys these issues can be managed in a proactive rather than a reactive way, with the benefits from the change being realized at the earliest possible opportunity.
- Improved Management Performance
Identifying strengths and weaknesses in management performance and organizational policies, procedures and technology which will improve operational efficiency and reduce costs, as well as improving employee satisfaction.
- Improved Training Needs Assessment
Employee Satisfaction Surveys aid in developing individual goals and career potential. With more insight into their opinions and attitudes, management can establish professional development initiatives.
- Improved Customer Service
Because motivated employees are critical to improved organizational initiatives, such as increasing customer satisfaction, enterprises that value and strive for greater employee satisfaction ultimately create higher customer satisfaction. A survey can determine key contributors and barriers to delivering excellent customer service and soliciting invaluable improvement ideas from employees who deal with customers on a daily basis.
- More Accurate Perspective
Organizations achieve a more accurate view of current policies and a more clear perspective of issues that are of higher priority to employees than others, such as benefits versus career development, versus compensation.
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